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The image shows a gold statue placed on a pedestal inside an opticians. The statue features a winged design integrated with a triangular shape, symbolising an award. Behind the statue, shelves display a variety of eyeglasses, and a colourful banner hangs on the wall. The award is labelled as "Recognising excellence in fashion practice for an optician."

Twickenham opticians wins Fashion Practice of the Year award

An opticians which doubles as an art gallery in Twickenham has won the Fashion Practice of the Year award at the 2024 Opticians Awards.

The Optical Gallery, on King Street, was shortlisted for the same award last year but came out on top this time around, having also been nominated for the Best Independent Practice.

The gallery, which last month expanded into audiology as well, is led by three brothers, Nicos, Marios and Antonios.

Eldest brother Nicos Antoniades said: “It’s an incredible feeling to be recognised.

“Optics is such a unique industry. It sits at the crossroads of the medical and the fashionable.

“Striking that balance and providing the best advice while sourcing unique, niche eyewear and lenses is what we pride ourselves on.

“Our eyewear styling consultations are all about blending expertise with a personalised, enjoyable experience, and that’s what makes us different.”

The image shows the three brothers dressed in formal attire, smiling and posing together at an event. The man in the front, wearing a black tuxedo, is holding an Opticians Award. The two men behind him are also wearing formal suits—one in black and the other in light grey. The setting appears to be an elegant venue with decorative railings and a festive atmosphere.
BROTHERS TOGETHER: Nicos, middle, with his brothers Antonios and Marios after winning the award. Credit: The Optical Gallery

One of the ways the brothers are keeping things fresh is by branching out into audiology which was also used as an opportunity to rebrand.

Nicos said: “It’s something we’ve been preparing for and means we’ll be able to assist with hearing health but fear not, we are still the same family opticians.”

The image displays two logos for "The Optical Gallery" on a black background. On the left, there is a gold, oval-shaped logo with cursive text. On the right, a modern, white logo features bold, capitalized text inside a rectangular frame, with three dots at the top left.
THE NEW LOOK: The Optical Gallery’s old logo, on the left, which has been in use since 1996, has been replaced by a new logo, right.

Nicos said: “Our audiology service has begun and rolled out in the other two branches in Chessington and Cheam Village and Twickenham’s is just getting ready to start.

“As much as we’re sentimentally attached to the old logo, we felt it was time for a refresh.”

The three dots in the new logo represent the three brothers as well as the business’ three pillars: opticians, style, and now audiology.

The Optical Gallery can be found online at https://opticalgallery.co.uk.

Featured image courtesy of The Optical Gallery

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